
Back in the day, I remember going shopping for new shoes. I would go into my favorite shoe store, find one or two pair that I liked, then go sit down and wait for a clerk to come and assist me. My wait was most of the time only a few minutes. The shoes clerk would greet me with a friendly greeting and asked me if they could help me. I would smile and say I would like to try this shoe on in a 7 1/2. They would smile and say, of course and quickly go to retrieve that size. They would bring back the sized I needed, sit in front of me on a stool, remove my shoe and skillfully put the new shoe on my foot. I would stand up, walk around a bit to get the feel then go over to the special mirror sitting on the floor to get a good view of what the shoe looked like on my foot. This process might take place several times until I found the shoe that was right for me. The wonderful thing was that the sales clerk, took the time, with me, to insure that I had what I wanted and was completely satisfied when I left their store.
Now, how many shoe stores, or shoe departments offers the same? You are usually left to serve yourself, with the exceptions of the more high-end stores that do have a sales clerk who must go and get the size of shoe you want. But basically, shoe sales is a do-it-yourself, serve-yourself business now. Impersonal service, not customer service is the attitude that prevails.
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